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Writer's pictureMichelle Wu

Sun's Out, Sales Out

Since the stay-at-home orders started in March, apparel retailers have been running non-stop discounts online as stores across the U.S. remained closed. We will most likely see the deep sales continue throughout the summer as brick-and-mortar stores start to reopen in the coming months, and clothing retailers sift through their inventory to shed seasonal items. As more states are lifting lockdown measures and businesses are reopening, however, spending on apparel won't bounce back quickly or anytime soon.


On one hand, deep discounts can be dangerous for retailers as well in terms of hurting their brand or cutting into their bottom-line profits. On the other hand, apparel businesses need a way to draw the customers back in. Many consumers have been facing financial challenges due to COVID-19 job losses. With all of the uncertainty surrounding how long the epidemic will last and the full extent of its economic impact, people have been watching their budget during this time, pulling back spending on clothes and focusing on groceries and household essentials.


For those fortunate enough to have the funds to spare during this time, please please please consider donating to nonprofits and companies that are helping to fight the pandemic!! And for those of you who have the extra money and would like to take advantage of the deals and treat yo'self to new clothes and accessories while supporting the clothing industry, here are some of the best sales right now!




Dresses

  • Mestiza's Cha Cha Tassel Dress ($495) is one of the cutest dresses I have ever laid eyes on! I absolutely love the tassels and gold fringe at the hemline and sleeves.

  • Look no further than ASTR the Label's Elora Dress ($128) if you're in the market for the perfect summer dress.

  • LSF has it right that their new Gwen Dress ($395) will be a sure favorite with its lace embroidery details and fun multi dye colors.

  • The Flounce Midi Dress from Calvin Klein ($80) in Blossom adds graceful movement, and I just love the midi silhouette and high-low hem. This is the perfect dress to wear if we're back in the office before fall!

  • I feel like the Puffed-Sleeve Mini Dress from AQUA (40% off for $40.80) is a dress that you'd find Kate Middleton, the Duchess of Cambridge, wearing!

  • The Sweet Mornings Dress from Ripcurl ($60) is so feminine and flowy with a boho vibe—it's the perfect summer dress.

  • Bardot's Ziggy Ruffled Cutout Mini Dress (40% off for $84) is so flattering with its cutouts at the sides and back, and the long blouson sleeves with contrast lace insets are so romantic.



Tops

  • In a timelessly feminine silhouette, the Avignon Babydoll Blouse (on sale for under $75) at Anthropologie lends a romantic touch to any outfit.

  • When it comes to chic simplicity, the Bali Puff Sleeve Top (on sale for $70) from ASTR the Label with its high neckline and darted bodice is your best bet.

  • Ann Taylor's Bobble Trim Ruffle Popover (50% off for $43) is so refined and romantic with cascading ruffles and pretty bobble trim.

  • The January Smocked Peplum Top from ASTR the Label (25% off for $66) features sweet accents all around including a square neckline, short flounce sleeves, and a smocked bodice.

  • Fluttery ruffles lend Scotch & Soda's Dallas Ruffle Top (on sale for under $50) at Anthropologie a feminine air.

  • The Tie Neck Mixed Media Top in Calm Breeze from Ann Taylor ($54.50) with its short raglan sleeves is so in line with this season's trends and the cinched tie neck gives the top a feminine twist.

Ann Taylor Ways to Wear Tie Neck Mixed Media Top


Bottoms

  • Complete your summer look with the perfectly flirty and flattering Catch 22 High Waist Shorts (25% off for $66) from ASTR the Label! I love how the paperboy waist and matching sash belt accentuates the smallest part of your waist.

  • Welcome the season of sunshine with summery hues and easy silhouettes like Ann Taylor's Front Slit Skirt ($55).

  • The Pacific Shorts (25% for $66) from ASTR the Label, featuring a paperbag waist complete with a self-tie belt that descends down to a pleated front and slanted hip pockets, is a more relaxed version of the Catch 22 Shorts.


Swim

  • Isabella Rose always has the cutest swimsuits, and I love their one pieces. Their Over the Shoulder One Piece Swimsuit (50% off for $75) features ribbed fabrication, a flattering v-neckline, and x-back fit with thin adjustable ties in the back.

  • The Plunge One Piece ($138) is another Isabella Rose one piece, and it features a criss cross plunge with an adjustable tassel tie x-back.

  • The Princess Polly exclusive Reeta One Piece ($70) in White is so trendy with the shoulder strap and cut out waist.

  • Who doesn't love Marysia's Venice Knot Tie Asymmetrical Bikini Top ($153) with its single shoulder strap and flattering knot tie detail?



Summer Handbags

  • The Bonitah ($159) mini bag from Ted Baker is the perfect accessory to make sure that you're bringing only your essentials when you go out!

  • Love that there's two ways to carry Michael Kors' Camille Small Satchel (50% off for $164!) with classic leather and gold-tone exterior hardware.

  • The INC Monaa Straw Picnic Crossbody (50% off for $40), created for Macy's, is such a classic accessory for a summer day.

  • Draper James' Straw Tote ($135) is spring and summer ready and sturdy enough to last for years to come.



Shoes & Sandals

  • Displaying a perforated upper, the Brafina Sandals (on sale for $55) by Vince Camuto feature an espadrille mac stitching, a wedge heel, and adjustable ankle strap.

  • Steve Madden combines lift with sporty fashion with their Brenda Flatform Sandals (40% off for $54).

  • Espadrille-inspired jute braiding and a crochet toe cap bring a summery feeling to the Brittie Platform Espadrille Sandal (39% off for $60) with wraparound ankle ties and a sporty sneaker-style platform sole from Vince Camuto.

  • Crafted in leather, COACH's Camryn Espadrilles (40% off for $75) feature their iconic logo and are accented with solid trim for a casual look.

  • INC International Concepts delivers a tall order in the Catiana Wedge Sandals (50% off for $40), created for Macy's, featuring 4" espadrille-style wedges topped with triple straps.

  • A pretty wrapping ankle-tie adds strappy appeal to the trend-right block heel lift of Steve Madden's Ivanna Ankle-Tie Sandals (40% off for $56).

  • The soles on the Joanie II Lace-Up Wedge Sandals (currently on sale for $75) from Sorel look so heavy-duty and comfy enough to walk around in all day!

  • Bring boho flair to any outfit with the retro-inspired design and espadrille-wrapped platform on these Olivia Espadrille Peep-Toe Wedges (50% off for $50) from Kenneth Cole.

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Michelle Wu, founder and fashion, lifestyle, and travel blogger for Wunderfully Michelle

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